This company has been slowly but steadily rising to the top of their industry with their high quality, affordable selection of eco-friendly wellness products. It has become the largest and one of the most prominent online wellness products in North America and around the world. If you haven’t guessed it’s because it’s not widely known. Even though they’ve been around for 35 years.
And in full disclosure I am a preferred member of this company myself. I like what they stand for and my family uses all of their products. Why? Keep reading and I’ll tell you.
They are known for carrying a wide variety of over 400 exclusive health and wellness products that are non-toxic, cruelty free and eco-friendly.
Presently, the company boasts that it sells products to 2 million people worldwide every month.
This company is called Melaleuca. It’s named after the Australian tree shrub that produces the healing tea tree oil that helps so many ailments.
They’ve thrived in an incredibly competitive industry because they focus on customer loyalty, and its focus is on complete customer satisfaction which is one key feature that has boosted its customer base over the years.
Melaleuca is regarded as a ‘wellness company’ because, besides the company’s above-stated functions, it has a series of products that target its customers’ total well-being. This company focuses on the following:
- Customer Health
- Consumer Safety (non toxic, eco-friendly products)
- Quality of Life
They don’t do any advertising and have no distributors. It’s really just an ecommerce store you can order from directly.
In fact, the only way customers can purchase their eco-friendly products is directly from the website.
As I said they don’t do any marketing or advertising so they can pass on the savings to the consumers. The only advertising they do is through word of mouth.
I’ve read some views on the web claiming this to be a MLM company. Although on the surface it may appear so simply because they participate in revenue sharing and their members can earn long term residual income.
However upon digging deeper into their business model you can see that they go against many of typical MLM practices.
The founders are against and disagree vehemently against any MLM models stating that their practices are not worthwhile for ‘the little person’ who wants to have a home based business.
How is This Company Different From an MLM?
The main difference between Melaleuca and an MLM such as Avon, Amway, Herbalife etc. is that an MLM—relies strictly upon distributors who purchase and resell their products. That’s the hallmark of multi-level marketing.
Typically most MLM executives are former distributors.
The products they promote are expensive and not affordable for everyone.
That begs the question: If this company doesn’t use the MLM model, how can it be an eco-friendly, wellness home-based business opportunity?
The answer is actually quite simple.
As mentioned this wellness brand relies only on word-of-mouth referrals to market its products.
When a customer shops online, a percentage of their purchase is paid as a commission to whomever referred them. This is where people confuse them with an MLM.
Why Makes this Company So Special?
Founded in 1985, this wellness brand manufactures and sells over 400+ products ranging from beauty products, laundry detergent, household cleaners, toothpaste and vitamins, to weight loss and sports nutrition items.
That’s what really caught my attention, it is just how many products Melaleuca offers. All their products are packaged in an eco-friendly manner and they’re items people use every single day.
Not only that, but people seem to really love the products. This is clear from being in business so long! The company reached $1 billion in annual sales a few years ago, and it continues to grow every year. It also has a really high A rating with the Better Business Bureau, which says a lot about how a company is run.
This wellness company has a high monthly re-order rate among its customer base. I’m talking really high—like over 96%.
When that many customers are buying and using products month after month, it’s no wonder the company is doing so well.
Here’s a quote from Twitter from the current CEO’
We are about two hours away from reaching $2 billion for the first time in our history! Tune in to Facebook live to watch the event. You helped build this company. We would love to have you there when we cross this milestone!
— Frank L VanderSloot (@FLVanderSloot)
So what is it that people like so much about these products?
I talked to a friend who has been a long time shopper with them for years, and she said this:
First, she said, they offer so many products that it’s like walking into a CVS or Walgreens—except you don’t have to schlep out to the store, you can order the products while wearing your pjs, and have them delivered to your front door.
There is a large selection of cruelty free makeup and cosmetics, lip balm, shampoo and body wash, antiaging products, snack foods and drinks, coffee, and tea, essential oils, ibuprofen, supplements, protein powder for athletes, household goods, baby items…the list just goes on and on.
Second, is the price. My friend said she spends less for the exact same items at Amazon or Walmart.com. And much less than the grocery store that charges a huge markup on items. A lot of specialty eco-friendly and wellness online businesses charge an arm and a leg for products that haven’t gone through the quality control of these products and aren’t that great.
And last, she told me, is the quality of the products. This company is huge on going green—this scores big point in my book. They use only natural, biodegradable, eco-friendly ingredients and formulas that are safe for the environment.
Frequently Asked Questions
Is this a consumer direct marketing company?
Yes. This company was pioneered from the consumer-direct business model. The business rewards its members for new consumer product purchases. You can earn bonus points for shopping and rewards to other stores of your choice.
This is not to be confused with multi-level marketing which is a business model based on multiple levels of product distribution.
This companies’ policies prohibit the resale of its products. So if you see them on Amazon or elsewhere that person is in violation of company policy.
The vast majority of their customers are preferred members, meaning they have a shopping club membership and can order products directly through the company’s website.
What products do they Sell?
This wellness company offers a wide variety of household goods geared towards a healthy green lifestyle.
These include; supplements, energy drinks, healthy foods, eco-friendly cleaners, essential oils, bath and body soaps, moisturizers and lotions, cruelty free cosmetics, laundry supplies, essential oils, nature inspired gifts, fragrances, acne cures, medicines, and many more are all part of their name.
One of the most popular products is their moisturizing lotion. It’s called Renew. It works as well or better than the top major brands and is much less expensive because they save so much on advertising.
How Does Their Laundry Soap Compare to Tide?
The biggest difference is their Eco-friendly laundry products are concentrated up to 9x.
Most store-bought brands such as Tide are only 2x. This companies laundry products are non-toxic and 100% environmentally friendly.
Cancer Causing Chemicals in Laundry Detergents
Many commercial laundry detergents contain artificial colors, which the Environmental Working Grouphas identified as a cancer risk. Some of these colors include: 4-methylimidazole, imidazole, 2-methylimidazole and FURAN, all of which the organization indicates are “known to cause cancer” or “may cause cancer.”
Eco-friendly cleaning products contain no toxic chemicals or parabens.
Is this a legitimate company?
Melaleuca was founded in 1985 and does over $2 billion in sales annually.
The company operates in over 15 countries. It is a very successful international business based in Idaho and sells over 450 products ranging from nutritional supplements to laundry soap and eco-friendly, toxin-free home cleaners.
It is a consumer direct marketing company, and NOT a multi-level marketing (MLM) company.
MLMs have multiple levels of product distribution, which is something this company does not allow.
The products are all safe for families—when I first heard of them this was one of the absolute requirements. And that they do not test on animals!
They don’t contain any toxic or harsh chemicals that can really be dangerous and unhealthy. Not a single one of their products even require child-proof caps!
No safety caps! That is unheard of.
Basically, my friend told me, “My family and I use dozens of these products every day; my kids love them, and they’re totally safe; they’re a higher quality and a better value than the junk sitting on grocery store shelves; and sometimes when you purchase from Amazon you’re getting a product from a 3rd party vendor – you don’t know what could be in them.”
“I buy them online at my convenience; and the company sends me a few hundred bucks every month just because I referred some of my friends and family. There’s no better reason than that.”
Most people are joining Melaleuca’s membership model that gives them the chance to purchase their products for a discounted price of at least 30 to 50% of the retail price. If you do join, you are called a ‘preferred customer.’
How About The Business Opportunity?
If you’re looking to start your own at home eco-friendly wellness business, the good thing is you don’t have to sell any products or carry any inventory. The company takes care of everything for you. They can even build you your own website.
Your only ‘job’ is to help new customers set up their shopping account.
Becoming an independent marketer with them is very simple, together with your enrollment form as a preferred customer, you fill in the business agreement form.
There is a fee of $19/year to join. Which is much less than Costco’s fee of $60.
Once you referred a new customer, you can earn up to 20% commission on their product purchases.
Read the full compensation plan here.
Here’s some info in a nutshell:
After you’ve referred 20 customers you can earn a 20% commission. This holds true for as long as they remain a customer AND you also receive earnings on all the people that your original customers referred as well.
As you can see in the screenshot, you get a 7% commission on product sales for up to seven active customers. It increases to 14% for 8 to 19 customers and eventually to 20 % for twenty plus paying customers.
For the first month of enrollment, you can earn a 50% commission.
Commission payments are getting paid for up to 150 points a customer spends each month.
They pay advanced bonuses and commissions down to seven generations depending on the status you have achieved on the business ladder.
Pros Of This Eco-Friendly Home Business Opportunity
- The business model is very well thought out and fairly simply for absolutely anyone to do with the goal to help new customers to sign up for the ‘Preferred Customer Membership.’ You don’t need to sell products or carry inventory.
- The startup costs of $19 per year are very low.
- Otherwise there is no upfront investment.
- Key Point! You’re not putting more millions into Jeff Bezos’ or the Walmart family’s pockets. The companies shares it’s profits with its members which I love!
- There is full revenue sharing capability where you can earn a recurring long term residual commission on existing customers with their monthly purchases.
- They don’t invest in advertising, so they keep costs down and are able to share profits with it’s members.
- There is no risk for trying. They have a 100% money back guarantee on everything.
- The products are wonderful, high quality and eco-friendly and non toxic to people and the environment.
- There is a wide variety of choices in every category for everyone in your family.
- They ship directly to your home or office
- I love the eco-friendly approach and the fact that customers can earn loyalty points and money back on product purchases.
- You can purchase directly from the website and earn bonus points and reward dollars back with other vendors.
- The company has a very solid business plan and executive leadership being on the market for over 30 years, and annual sales of $2 billion.
- The company provides you with everything you need to start and offer excellent training and support
- They have an A rating with the BBB.
- They’ve given over $100,000,000 to their associates
- By becoming a member you’re helping to enhance your life and the lives of others
The Cons Of this eco-friendly Business Opportunity
- Even though this company has been around for over 30 years, not too many people know about the company and its products.
- It can be a bit more challenging to refer new members if they have never heard of the company.
Watch this video to learn more:
Conclusion
Any new business or venture takes work and you get back what you put into it. This is a legitimate business model to start if you’re interested in starting your own eco-friendly business or simply trying non toxic products that are better for your health and the planet.
If you are able to invest between 10 and 20 hours of work a week then you will surely succeed!
Founded: 1985
CEO: Frank VanderSloot
Address: 4609 W 65th S, Idaho Falls, ID 83402
Phone: (208) 522-0700
Website: melaleuca.com
