How to Successfully Implement a PPC Campaign for Your Small Business For decades, the digital marketing strategy known as Pay-per-Click (PPC) has enabled small businesses to attract more traffic to their websites and increase conversion and revenue. You may have come across these terms more than once online and wonder if they all mean the […]
Content Marketing
How to Create a Strong Online Presence For Marketing Success
Creating a Strong Online Presence for Marketing Success By Terrie Wheeler, PSM Marketing The world has gone entirely digital. And, businesses need to be visible where their customers hang out- which is online. Even if you already have a Facebook page, a website, or a blog, you can’t sit back and relax. Building an online […]
5 Niche Blogging Strategies to Help Your SEO
Niche Blogging Strategies To Enhance Your SEO In today’s competitive online atmosphere you need an edge to stand out. Have you thought about niche blogging as part of your SEO business campaign? This can be a highly effective tool and ensure that you are able to get the benefits that you want from your marketing […]
7 Tips for Creating a High Converting Landing Page
7 Tips for Creating a High Converting Landing Page Landing pages are a key factor that will drastically affect your conversion rate, but what makes them different from standard website pages? Here are 7 tips for creating a high converting landing page that will steer your traffic just where you want them. A great website […]
Blogger Outreach vs. Guest Posting for More Traffic
Blogger Outreach and Guest Posting Techniques to Drive More Traffic to Your Website This is my review about Fat Joe which is a leading content writing agency that specializes in content creation as well as link building services for increasing SEO traffic. No, it’s not about the rapper Joseph Antonio Cartagena. Fat Joe offers […]
The Only Social Media/SEO Toolkit Your Small Business Will Ever Need
A Social/SEO Marketing Toolkit That Does Everything! If you own a website – be it a blog or business site – then you need to arm yourself with the best tools around. An excellent SEO toolkit can help you boost your search ranking and find more traffic/leads. Similarly, a fantastic social media marketing tool enables […]
Media Kit Templates to Boost Your Business
Grow Your Audience With a Media Kit Template A media kit is an essential tool for your business – yet a basic tool that is sought by prospective advertisers and media publications alike. Many small business owners and bloggers still neglect to construct a quality media kit, and their outreach suffers all the more for […]
100 Reasons To Hire A Freelancer to Outsource Your Work
100 Reasons to Hire a Freelancer to Outsource Your Work The benefits of outsourcing are substantial. Running any business yourself, even a blog which is without a doubt a business (please don’t make the fatal mistake of thinking otherwise) is a tall task. If you’re like me, you have a hundred little things that […]
The Importance of Branding Your Small Business and Blog
Why It’s Crucial To Brand Your Business and Blog What’s the difference between a brand and a business? Virtually nothing… But potentially everything. When building a business, whether you’re aware of it or not, you’re also building a brand. And everything you do, everything you say, everything you post and everyone you hire makes an […]
10 Copywriting Strategies You Need Now To Increase Your Business
Copywriting Strategies to Improve your Business and Increase Your Sales The secret to effective copywriting is to create instant clarity among your readers. You need to make them have that aha! moment where they feel inside “This is it! I’ve found my answer!” Below are some simple hacks and strategies that can be easily implemented […]
Which Social Media Channels Are Best For Generating Business?
I had someone contact me one day saying she wanted to create an ‘online presence’. She was an author and knew very well that she need to have one to be relevant. There are certain social platforms that work best for some niches than others. Which social media channels are best for generating business? The […]
2019 Content Marketing Trends You Need for Your Business
Content marketing is at the center of your connection between your customer and your brand. The sales and SEO tactics that you used in 2018 are not likely to work today. That’s why it’s important for you to stay on top of emerging content marketing trends. Today’s content marketing strategy will require you to connect […]
