Looking to increase your online visibility after you’ve been in business for a year? Maintaining a strong and consistent online presence is key once you’ve established your business. As a prominent online visibility consultant Jenny Hale specializes in helping busy and motivated female online entrepreneurs who are established and ready to scale past current $5k […]
Branding
The Impact of Storytelling for Business Branding
The impact of storytelling for successful business branding nowadays is tremendous. Are you actively engaging in an authentic manner with your audience with storytelling? Storytelling is an excellent way to connect with consumers and is imperative to branding success. For many years, businesses have executed interruptive marketing — traditional advertising — where brands talk “at” […]
11 Ways to Use Hashtags on Instagram to Increase Followers
There’s no doubt you’ve seen hashtags all over the place in recent years. Hashtags such as #selflove, #tbt, and #adayinthelife. They are rife all-over social media; Twitter, TikTok and Instagram and they help users interact with one another. They aren’t just being used for fun. In this post we’ll go over 11 Ways Hashtags Can […]
6 Simple Steps to Elevate Your Brand in a Specialized Marketplace
If I asked you why small businesses fail, you would probably say the lack of resources. That’s true, but did you know that the lack of market need is the main cause of startup failure? Here’s 6 simple steps to elevate your brand in a specialized marketplace and have people be more aware. Not defining […]
How to Use Instagram to Build a Buzz for a New Product Launch in 2023
If you’ve got a new product launch, Instagram should be high on your list of marketing channels. It offers a huge and diverse audience over more than a billion monthly active users. On top of that, it has a stunning variety of creative features to help you get your content seen by the people that […]
Media Kit Templates to Boost Your Small Business in 2023
Media kit templates are an essential tool for your small business. It is a basic tool that is sought by prospective advertisers and media publications alike. Many small business owners and bloggers still neglect to construct a quality media kit template, and their outreach suffers all the more for it. Creating one is so super […]
Why Your Marketing Needs to Include the Right Product Packaging
All too often, businesses view their product packaging as an afterthought. As a business owner, your meticulous efforts that go into creating the product, while ignoring the right product packaging, can all lead to a failing marketing campaign. A product’s packaging catches your prospects eye first, and can communicate many things such as company values, […]
How to Build an Online Brand in 2023 – A Quick Start Guide
Building a brand online in 2023 can be a tricky business. But the benefits can be incredible and there’s no better time to get started than now. Here’s a quick start guide of what you need to do to make your online brand shine and stand out among all the noise online. This post contains […]
Why Social Media Branding is Essential for Your Success in 2023
Social media marketing has opened doors for businesses of all sizes. This phenomenon, which has captured the attention of billions of people all over the world, provides an incredible platform for small businesses and brands to attract attention online and increase customer numbers and sales. While social media can catapult you to the top, success […]
6 Tips for Building Brand Awareness without Breaking the Bank
Improved brand awareness can create more customer loyalty, make higher sales and give you enhanced competitive advantages in a crowded market, among numerous other perks. However, many people think building brand awareness requires substantial budgets. Not the case! Here are six powerful tips for building brand awareness without breaking the bank. Learn the most actionable […]
How to Find the Perfect Brand Name for Your Business in 2021
It’s true that anyone starting a journey of a thousand miles begins it with a single step. And for anyone looking to start a business, the first step is to conduct market research, followed by developing a business strategy, funding your business, choosing a location, choosing a business structure, finding the right brand name, registering […]
How to Create Your Own Branded Products On Amazon in 2023
With retail stores going bust in this day and age and more and more people shopping online this has created a wealth of products to choose from online. Creating your own branded products on Amazon is not as difficult as it sounds. Here’s how to create your own branded products on Amazon for a business […]