If I asked you why small businesses fail, you would probably say the lack of resources. That’s true, but did you know that the lack of market need is the main cause of startup failure? Here’s 6 simple steps to elevate your brand in a specialized marketplace and have people be more aware. Not defining […]
how to brand
Why Your Marketing Needs to Include the Right Product Packaging
All too often, businesses view their product packaging as an afterthought. As a business owner, your meticulous efforts that go into creating the product, while ignoring the right product packaging, can all lead to a failing marketing campaign. A product’s packaging catches your prospects eye first, and can communicate many things such as company values, […]
How to Build an Online Brand in 2023 – A Quick Start Guide
Building a brand online in 2023 can be a tricky business. But the benefits can be incredible and there’s no better time to get started than now. Here’s a quick start guide of what you need to do to make your online brand shine and stand out among all the noise online. This post contains […]
6 Tips for Building Brand Awareness without Breaking the Bank
Improved brand awareness can create more customer loyalty, make higher sales and give you enhanced competitive advantages in a crowded market, among numerous other perks. However, many people think building brand awareness requires substantial budgets. Not the case! Here are six powerful tips for building brand awareness without breaking the bank. Learn the most actionable […]