A effective Market segmentation strategy is vital to improving the effectiveness across the board for all your marketing strategies. Marketing segmentation should always be first in line. Who is your audience after all and where exactly are they? Understanding your target customer will allow you to create the most successful marketing campaign. This post describes […]
marketing
Are Your Marketing Strategies Letting Your Business Down? 7 Ways to Help
The marketing strategies that worked well in the early days of your business may fail to function as you grow and thrive. How long has it been since you paid careful attention to which efforts resulted in a good return on investment (ROI) and which ones should go? It’s easy to get into habits and […]
How Ecommerce Copywriting Will Boost Your Sales
It’s estimated that by 2023, ecommerce will hold a 22% share of the global retail marketplace. More and more people are feeling confident to buy things online, and this has opened the doors for loads of new businesses to start in this field. As time goes on, though, the expectations of customers are getting higher, […]